Festive posts, field notes, the occasional ad we're proud of. No client asked for any of it. Added as we go — newest at the top.
Self-initiated · Festive · Teachers’ Day · 5 Sep 202610/10. V. Good.The remark every one of us wanted. A 10/10, in blue pen.
Self-initiated · Festive · Janmashtami 2026Every climb needs a clan.The dahi handi is a clan by definition — nobody reaches the pot alone.
Self-initiated · Festive · Raksha Bandhan 2026For the one who's had your back. Always.The Lock, retied as a rakhi. For the clients who’ve had our back.
Self-initiated · Field notes · The tiger47 tabs. One good idea.Every brief starts with too many tabs. One idea closes them.
Self-initiated · Field notes · The tigerBrief in. Claws out.Introducing the tiger: what a brief does to this office.
Self-initiated · Field notes · The tiger“Just one small change.” — last famous words.Every agency has heard it. Every agency has the paper trail.